“Financial information is widely available, but information alone does not always change behavior.” So said Jack Hobbs, president of reVolver Podcasts, announcing a new show on 3 September.
The show is Dinero Consciente, a Spanish-language podcast from the audio-on-demand company, which describes itself as a multicultural content creator and distributor. Its host is Darla Sierra, a Brazilian financial executive with nearly 20 years in financial markets and training in Behavioral Finance from the University of Chicago.
The premise is a question: why do people make the financial decisions they make? According to the company’s statement, Sierra looks at how emotions, habits, family experiences and personal beliefs shape the way people earn, spend, save and plan. Saving and investing come up, but the show does not center on technical strategy or market performance. It starts, the company says, with the person making the decision.
What the episodes cover
The announcement names the territory. Why do people spend differently when stressed? How do money conversations strain relationships? Why does social comparison drive purchases, and why can an immediate reward beat a long-term goal? The recurring gap, in the company’s words, is between knowing what to do and doing it.
“Money is present in almost every important area of our lives, but many of us were never taught to understand the emotions and beliefs shaping our financial behavior,” Sierra said. She wants the conversations to be practical, natural and accessible.
Hobbs praised her ability to tie financial concepts to the emotions and experiences behind everyday choices. “A meaningful conversation about money must include the person behind the numbers,” he said.
The company also frames financial freedom as personal. For one listener it might mean an emergency reserve, for another a career change, a business or support for relatives. The show does not push a single formula.
Where to listen
Two new episodes come out each week. Dinero Consciente is on Spotify and other major podcast platforms, and the company says it fits reVolver’s push for Spanish-language content on business, career and education. All claims here come from the company’s own announcement, not independent review.
